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L.I.S.A celebrated in EFL campaign #ForTheGameWeLove

4 March 2022

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The Lady Imps Supporters Association are featured prominently in a video celebrating the impact of female supporters across the EFL.

In the video, members of L.I.S.A discuss their individual experiences, how more women are attending matches, and how the love for their clubs and football is the only demographic that matters.

Ahead of International Women’s Day, the EFL and clubs will be celebrating female supporters in dedicated activity across England and Wales.

L.I.S.A, who are celebrating their fifth birthday this year, will have a stand in the University of Lincoln Fan Village with a fundraising raffle where supporters can win shirts signed by City's men's and women's first-teams among other prizes.

Another L.I.S.A initiative is the #ImpsMatchdayWelcome where they have purchased season tickets to allow people who would not normally be able to experience a matchday an opportunity to come down and enjoy a matchday... hopefully giving them a positive first experience of the Imps. This weekend's guests are from Linkage Community Trust, who support people with additional learning needs, which also ties in with Level Playing Fields' Weeks of Action which the club are supporting.

More than 2.9m female supporters attend EFL matches per season with an average of 64,000 female supporters per EFL matchday, while the most recent EFL supporters survey revealed:

- 91% of female supporters stated nothing can beat the live football matchday experience
- 87% of female respondents said they enjoy the atmosphere in the stadium among fellow fans
- 84% said football is an important part of family life
-71% suggested going to watch football is a big part of their usual weekly routine
-61% said football is more than about just winning but about feeling a sense of belonging to their town / city’s football club.

With the aim of giving a new generation of fans a taste of life in the EFL, the EFL’s commercial partner eBay has gifted hundreds of tickets to local female fan groups of clubs

The EFL’s head of equality, diversity and inclusion David McArdle said: “This weekend the EFL and its clubs will be celebrating female fans across England and Wales, to champion the message that watching football is a passion that everyone can enjoy.

“In recent years clubs and supporters’ groups have undertaken great initiatives to enhance the matchday experience and the League will continue to explore how this can be improved further to help inspire a new generation of women and girls into the game we love.”

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